Behind the Numbers: an EMARKETER Podcast
EMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and stay ahead with insights and analysis that matter. Tune in to new episodes published Monday through Friday wherever you find podcasts.
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Episodes
Friday Aug 19, 2022
Friday Aug 19, 2022
On today's episode, we discuss teens' social media behavior, how brands are pivoting their messaging to reflect consumer concerns, how best to reduce returns, whether Airbnb is in full recovery, how department stores are going local, an unpopular opinion about paid time off, what the least affordable housing markets in the world are, and more. Tune in to the discussion with our vice president of Briefings Stephanie Taglianetti and analysts Suzy Davidkhanian and Evelyn Mitchell.
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© 2022 Insider Intelligence
Thursday Aug 18, 2022
Thursday Aug 18, 2022
On today's episode, we discuss the most pressing questions related to The Walt Disney Co.'s streaming platforms: what should we make of the recent price increase announcement, will Hulu soon become a tile within the Disney+ app, and what is the significance of Disney+ expecting to sign up fewer subscribers in the future? "In Other News," we talk about whether streaming will save sports or kill it and why folks are more likely to put TV subscriptions on the chopping block. Tune in to the discussion with our analyst Ross Benes.
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For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
© 2022 Insider Intelligence
Wednesday Aug 17, 2022
Wednesday Aug 17, 2022
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss how consumers take sustainability values into account when choosing a product, why it's hard to figure out if a brand is sustainable, and how susceptible consumers are to greenwashing. Then for "Pop-Up Rankings," we rank the biggest opportunities for retailers surrounding sustainability. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Blake Droesch.
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For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
© 2022 Insider Intelligence
Tuesday Aug 16, 2022
Tuesday Aug 16, 2022
On today's episode, we discuss how a person's health is driven by social determinants and some examples of investments in health programs and their outcomes. "In Other News," we talk about why Amazon bought One Medical and why CVS is interested in acquiring Signify Health. Tune in to the discussion with our analysts Lisa Phillips and Rajiv Leventhal.
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
© 2022 Insider Intelligence
Monday Aug 15, 2022
Monday Aug 15, 2022
On today's episode, we discuss the most interesting thing about Amazon's recent performance, how its ad business is fairing, and why the retail giant bought a robotics company. "In Other News," we talk about why Facebook is moving away from live shopping and what to make of the new Nike Style store. Tune in to the discussion with our analyst Andrew Lipsman.
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
© 2022 Insider Intelligence
Friday Aug 12, 2022
Friday Aug 12, 2022
On today's episode, we discuss what happens next now that the newsletter boom has faded, Uber getting serious about grocery, how Starbucks is defying inflation, whether Spotify can revolutionize podcast ads, robots doing all of our housework, an unpopular opinion about TikTok's hype, why so many baseballs are used during a game, and more. Tune in to the discussion with our director of reports editing Rahul Chadha and analysts Suzy Davidkhanian and Blake Droesch.
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
© 2022 Insider Intelligence
Thursday Aug 11, 2022
Thursday Aug 11, 2022
On today's episode, we discuss the most important figures from Meta's Q2 earnings, the biggest challenges for the company, and how much of a competitor TikTok really is. "In Other News," we talk about the new social media app BeReal, its impact on the space, and what changes we can expect to see as Gen Z takes over social media from millennials. Tune in to the discussion with our analyst Debra Aho Williamson.
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
© 2022 Insider Intelligence
Wednesday Aug 10, 2022
Wednesday Aug 10, 2022
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss which four companies are shaping the connected fitness space, why there's so much at stake in commanding a leadership position, and what the lifestyle brand flywheel is. Then for "Pop-Up Rankings," we rank the top three most interesting acquisition possibilities in connected fitness. Join our analysts Blake Droesch and Andrew Lipsman.
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
© 2022 Insider Intelligence
Tuesday Aug 09, 2022
Tuesday Aug 09, 2022
On today's episode, we discuss why Spotify is cautiously optimistic, the potential of video podcasts, and whether TikTok Music could be the next big podcast app. "In Other News," we talk about why people buy smart speakers and how crucial gaming is for Netflix's future. Tune in to the discussion with our analyst Daniel Konstantinovic and senior account director Michael Civins.
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
© 2022 Insider Intelligence
Monday Aug 08, 2022
Monday Aug 08, 2022
On today's episode, we discuss where young folks are searching instead of Google, what to make of the company's Q2 earnings, and the significance of YouTube's growth slamming on the brakes. "In Other News," we talk about the most interesting part of programmatic advertising and why Google is delaying the deprecation of third-party cookies again. Tune in to the discussion with our analyst Evelyn Mitchell.
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
© 2022 Insider Intelligence