Behind the Numbers: an EMARKETER Podcast

Reimagining Retail: How Chinese Companies Influence US Retail and How Fashion Retail Will Change As a Result | Aug 9, 2023

On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss the opportunity for China-based companies like Shein, Temu, and TikTok in the US, and how they can compete with Amazon. Then for "Red-Hot Retail," our analysts give us some spicy predictions about how fashion retail will change in the US as a direct result of Chinese manufacturers. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and researcher and Asia-Pacific lead Man-Chung Cheung.
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.insiderintelligence.com/content/podcast-reimagining-retail-how-chinese-companies-influence-us-retail-how-fashion-retail-will-change
 
© 2023 Insider Intelligence 
 

The Daily: Why Snap Continues to Stall, How Pinterest is Getting On, and Social Media Habits by Generation | Aug 8, 2023

On today's episode, we discuss why Snap's growth continues to stall, what to make of their TikTok-esque short form video feed Spotlight, and what to expect from the company in the second half. "In Other News," we check in on Pinterest and discuss the most interesting trends in social media usage by generation. Tune in to the discussion with our analyst Jasmine Enberg.
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://content-na1.emarketer.com/podcast-daily-why-snap-continues-stall-how-pinterest-getting-on-social-media-habits-by-generation
 
© 2023 Insider Intelligence
Unlock unlimited opportunities that reach consumers everywhere with Awin's affiliate marketing platform. Choose which partners best match your marketing objectives. Control costs by defining how you pay them. And customize your program to mirror your unique goals. Consider Awin your full customer journey marketing partner to drive growth.
 

The Daily: Has Meta Officially Bounced Back, TikTok’s Text-Only Posts, and What Happened to Lemon8? | Aug 7, 2023

On today's episode, we discuss whether Meta has officially bounced back, what to make of Threads at this point, and what Meta's metaverse plans will look like in 2024. "In Other News," we talk about the impact of TikTok's new text-only posts and what happened to social media app Lemon8. Tune in to the discussion with our analyst Debra Aho Williamson.
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.insiderintelligence.com/content/podcast-daily-has-meta-officially-bounced-back-tiktoks-text-only-posts-what-happened-lemon8
 
© 2023 Insider Intelligence 
Unlock unlimited opportunities that reach consumers everywhere with Awin's affiliate marketing platform. Choose which partners best match your marketing objectives. Control costs by defining how you pay them. And customize your program to mirror your unique goals. Consider Awin your full customer journey marketing partner to drive growth.
 

The Weekly Listen: How Swiping is Taking Over Social Media, Paying With Your Hand, and AI in the Home | Aug 4, 2023

On today's episode, we discuss how a new era of social media is rising, whether folks want to pay for things with their hand, when the best time to email your co-worker is, how Walmart+ is getting on, what AI in the home might look like, the most popular cars in the US, and more. Tune in to the discussion with our analysts Ross Benes and Blake Droesch and forecasting director Oscar Orozco.
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.insiderintelligence.com/content/podcast-weekly-listen-how-swiping-taking-over-social-media-paying-with-your-hand-ai-home
 
© 2023 Insider Intelligence 
Unlock unlimited opportunities that reach consumers everywhere with Awin's affiliate marketing platform. Choose which partners best match your marketing objectives. Control costs by defining how you pay them. And customize your program to mirror your unique goals. Consider Awin your full customer journey marketing partner to drive growth.
 

The Daily: Google’s Ad Growth Shows Signs of Life, Replacing Cookies, and Microsoft’s Future Bets | Aug 3, 2023

On today's episode, we discuss what Google's Q2 ad growth is telling us, what to make of YouTube's recent performance, and how Google will fair in the second half of the year. "In Other News," we talk about Google rolling out the first step of third-party cookie replacement and what Microsoft is betting on for the future. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf.
 
Rules for this month's contest can be found here: 
https://www.insiderintelligence.com/terms/podcast-sweepstakes/
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.insiderintelligence.com/content/podcast-daily-googles-ad-growth-shows-signs-of-life-replacing-cookies-microsofts-future-bets
 
© 2023 Insider Intelligence 
Unlock unlimited opportunities that reach consumers everywhere with Awin's affiliate marketing platform. Choose which partners best match your marketing objectives. Control costs by defining how you pay them. And customize your program to mirror your unique goals. Consider Awin your full customer journey marketing partner to drive growth.
 

Reimagining Retail: TikTok’s Flywheel, eCommerce Offering, and Copycat Platforms | Aug 2, 2023

On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss what TikTok's flywheel looks like, its latest efforts to build out its own shopping platform, and what the social network has that Meta doesn't. Then, for "Pop-Up Rankings," we rank our top four existing TikTok copycat apps. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Jasmine Enberg.
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.insiderintelligence.com/content/podcast-reimagining-retail-tiktoks-flywheel-ecommerce-offering-copycat-platforms
 
© 2023 Insider Intelligence 

The Daily: How Netflix’s Password-Sharing Crackdown is Going and Why Disney Might Be Bailing on TV | Aug 1, 2023

On today's episode, we discuss whether Netflix's password-sharing crackdown is actually working out, why the company got rid of its basic ad-free plan, and whether sticking to sports-adjacent programming is the right move. "In Other News," we talk about whether The Walt Disney Co. might be bailing on TV too soon. Tune in to the discussion with our analyst Daniel Konstantinovic.
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.insiderintelligence.com/content/podcast-daily-how-netflixs-password-sharing-crackdown-going-why-disney-might-bailing-on-tv
 
© 2023 Insider Intelligence 
Unlock unlimited opportunities that reach consumers everywhere with Awin's affiliate marketing platform. Choose which partners best match your marketing objectives. Control costs by defining how you pay them. And customize your program to mirror your unique goals. Consider Awin your full customer journey marketing partner to drive growth.
 

Around the World: Economic Effects on Retail and eCommerce | Jul 31, 2023

On today’s episode, host Bill Fisher is joined by our analysts Paul Briggs, Matteo Ceurvels, and Carina Perkins to examine what impact global economic turbulence is having on retail and ecommerce in different markets.
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.insiderintelligence.com/content/podcast-around-world-economic-effects-on-retail-ecommerce
 
© 2023 Insider Intelligence 
 
Verisk Marketing Solutions, a business unit of Verisk formed through the integration of Infutor and Jornaya, empowers marketers and platform partners with deep consumer insights to power precise and personalized omnichannel interactions. Verisk Marketing Solutions provides a unique combination of identity resolution, consumer attributes and behavioral data that integrates with marketers’ existing technology and evolves with consumers’ ever-changing behavior—all while maintaining the highest data security and privacy standards. To learn more about the consumer intelligence solutions available through Verisk Marketing Solutions, visit marketing.verisk.com.
 

The Weekly Listen: Twitter Becomes X, A Billboard In Your Living Room, and Why Airbnb Has No Loyalty Program | Jul 28, 2023

On today's episode, we discuss what to make of Twitter changing its name to X, whether Walmart is crushing Amazon in the grocery wars, what a billboard in your living room would look like, what Gen Z has done to the purchase funnel, why Airbnb doesn't have a loyalty program, what the most popular museums around the world are, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Blake Droesch and Carina Perkins.
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.insiderintelligence.com/content/podcast-weekly-listen-twitter-becomes-x-billboard-your-living-room-why-airbnb-has-no-loyalty-program
 
© 2023 Insider Intelligence 
 
Verisk Marketing Solutions, a business unit of Verisk formed through the integration of Infutor and Jornaya, empowers marketers and platform partners with deep consumer insights to power precise and personalized omnichannel interactions. Verisk Marketing Solutions provides a unique combination of identity resolution, consumer attributes and behavioral data that integrates with marketers’ existing technology and evolves with consumers’ ever-changing behavior—all while maintaining the highest data security and privacy standards. To learn more about the consumer intelligence solutions available through Verisk Marketing Solutions, visit marketing.verisk.com.
 

The Daily: July’s Great Big Monthly Advertising, Media, and Retail Quiz—Travel, Threads, and Prime Day | Jul 27, 2023

On today's special episode, we continue our monthly show where we discuss the biggest trends of the moment and the newest research, sprinkle in some analysis, and bundle it up into a quiz. Every month, three of our analysts representing their respective coverage area teams compete against each other. (We also encourage you to play along at home.) We keep a running score and will crown a winning team at the end of the year. Today, we cover how much the world is traveling again, how Amazon Prime Day did, the staying power of Threads, and more. Tune in to the discussion with this month's contestants: our analysts Carina Perkins, Max Willens, and Yory Wurmser.
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://content-na1.emarketer.com/podcast-daily-julys-great-big-monthly-advertising-media-retail-quiz-travel-threads-prime-day?_gl=1*jzbiy8*_ga*MTc1OTI2OTQ5LjE2NzEwNzIyNDA.*_ga_XXYLHB9SXG*MTY5MDQ3NDQyMS4xMTkuMC4xNjkwNDc0NDIxLjAuMC4w
 
© 2023 Insider Intelligence 
 
Verisk Marketing Solutions, a business unit of Verisk formed through the integration of Infutor and Jornaya, empowers marketers and platform partners with deep consumer insights to power precise and personalized omnichannel interactions. Verisk Marketing Solutions provides a unique combination of identity resolution, consumer attributes and behavioral data that integrates with marketers’ existing technology and evolves with consumers’ ever-changing behavior—all while maintaining the highest data security and privacy standards. To learn more about the consumer intelligence solutions available through Verisk Marketing Solutions, visit marketing.verisk.com.