Behind the Numbers: an EMARKETER Podcast

The Banking & Payments Show: Leveraging Finfluencers | Jul 16, 2024

Today’s podcast episode of The Banking & Payments Show examines if the financial services sector should leverage social media influencers. In ‘Story by Numbers,’ we discuss how the majority of users have seen someone reviewing or recommending financial products on social platforms and what this means. In ‘For Argument’s Sake,’ we argue nicely about whether the risks of using finfluencers outweigh the rewards. Listen to the conversation as host, Rob Rubin, welcomes analysts Jasmine Enberg and Lauren Ashcraft to the podcast.
 
Follow us on Instagram at: 
https://www.instagram.com/emarketer/
For sponsorship opportunities contact us:advertising@emarketer.com
For more information visit: 
https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-banking-payments-show-leveraging-finfluencers
 
© 2024 EMARKETER

The Daily: Is the AI Train Already Losing Steam, Getting Rid of 'Hallucinations', and Where AI Is Actually Taking Us | Jul 15, 2024

On today's podcast episode, we discuss the reasons that the AI train might already be slowing down, how to get rid of AI 'hallucinations', and where the AI boom is taking us. Tune in to the discussion with host Marcus Johnson and our analysts Jacob Bourne and Yory Wurmser.
 
Follow us on Instagram at: 
https://www.instagram.com/emarketer/
 
For sponsorship opportunities contact us:advertising@emarketer.com
For more information visit: 
https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-daily-ai-train-already-losing-steam-getting-rid-hallucinations-where-ai-actually-taking-us
 
© 2024 EMARKETER
 

The Weekly Listen: What's Next for Amazon As It Turns 30, Toys 'R' Us's All-AI Ad, and Why Customer Experience is So Low | Jul 12, 2024

On today's podcast episode, we discuss what Amazon has planned for its thirties, the all-AI ad that sparked a debate about the future of marketing, why customer experience is historically low, the most impactful AR feature in retail, what animal can fly backwards, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Sara Marzano and Carina Perkins.
 
Follow us on Instagram at: https://www.instagram.com/emarketer/
 
For sponsorship opportunities contact us: advertising@emarketer.com
For more information visit: https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-weekly-listen-whats-next-amazon-turns-30-toys-r-us-all-ai-ad-customer-experience-low
 
© 2024 EMARKETER
 

The Daily: Social Media Trends for H2 2024—Faceless Influencers, What Happens to TikTok This Year, and More | Jul 11, 2024

On today's tiny "Shark Tank"-style podcast episode, our contestants pitch their most interesting predictions for the rest of 2024 including faceless influencers, what will happen to TikTok, and more. Tune in to the discussion with vice president and analyst Jasmine Enberg and director of Briefings Jeremy Goldman.
 
Follow us on Instagram at: 
https://www.instagram.com/emarketer/
 
For sponsorship opportunities contact us:advertising@emarketer.com
For more information visit: 
https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-daily-social-media-trends-h2-2024-faceless-influencers-what-happens-tiktok-this-year
 
© 2024 EMARKETER
 

Reimagining Retail: The Role of GenAI In Retail (Beyond Chatbots), Retailer Successes, and Getting Customers on Board | Jul 10, 2024

On today's podcast episode, we discuss examples of generative AI (GenAI) in retail, how to convince consumers to engage with it, and what GenAI is not good for. Join our analyst Sara Lebow as she hosts analyst Yory Wurmser and Beth Ann Kaminkow, CEO of the New York office and global chief commerce officer at VML.
 
Follow us on Instagram at: 
https://www.instagram.com/emarketer/
 
For sponsorship opportunities contact us:advertising@emarketer.com
For more information visit: 
https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-reimagining-retail-role-genai-retail-beyond-chatbots-retailer-successes-customers-on-board
 
© 2024 EMARKETER
 

The Daily: Digital Trends for H2 2024—Beyond AI Replacing People, Venu Sports Getting Delayed, and More | Jul 9, 2024

On today's tiny "Shark Tank"-style podcast episode, our contestants pitch their most interesting predictions for the rest of 2024 including how AI messaging will change, when Venu Sports will actually launch, and more. Tune in to the discussion with analyst Ross Benes and director of Briefings Jeremy Goldman.
 
Follow us on Instagram at: 
https://www.instagram.com/emarketer/
 
For sponsorship opportunities contact us:advertising@emarketer.com
For more information visit: 
https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-daily-digital-trends-h2-2024-beyond-ai-replacing-people-venu-sports-getting-delayed
 
© 2024 EMARKETER
 

The Daily: Advertising and Media Trends for H2 2024—New Types of Bundling, Apple Intelligence's Effect on Apps, and More | Jul 8, 2024

On today's tiny "Shark Tank"-style podcast episode, our contestants pitch their most interesting predictions for the rest of 2024 including some new flavors of bundling we can expect to see, how Apple's AI offering will impact the app ecosystem, and more. Tune in to the discussion with vice president of content Paul Verna and analyst Yory Wurmser.
 
Follow us on Instagram at: 
https://www.instagram.com/emarketer/
 
For sponsorship opportunities contact us:advertising@emarketer.com
For more information visit: 
https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-daily-advertising-media-trends-h2-2024-new-types-bundling-apple-intelligence-effect-on-apps
 
© 2024 EMARKETER

Reimagining Retail: Pride Month—Brand Wins and Lessons, and What It Means for Other Holidays | Jul 3, 2024

On today's podcast episode, we discuss why it felt as though fewer brands were showing their support for LGBTQ+ folks, what a brands place in Pride (or holidays) is, and which retailers have hit the nail on the head this year. Join our analyst Sara Lebow as she hosts analysts Daniel Konstantinovic and Paola Flores-Marquez.
 
Follow us on Instagram at: 
https://www.instagram.com/emarketer/
 
For sponsorship opportunities contact us:advertising@emarketer.com
For more information visit: 
https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-reimagining-retail-pride-month-brand-wins-lessons-what-means-other-holidays
 
© 2024 EMARKETER

The Daily: How Gen Z Uses Media, The LGBTQ+ Consumer, and US Hispanics Representation In Ad Budgets | Jul 2, 2024

On today's podcast episode, we discuss what its like to grow up with artificial intelligence, where Gen Z are spending most of their media time, and how best to target these young folks with ads. "In Other News," we talk about the LGBTQ+ consumer and how represented US Hispanic consumers are in ad budgets. Tune in to the discussion with our analyst Paola Flores-Marquez.
 
Reports mentioned in this episode: 
https://content-na1.emarketer.com/gen-z-technology-media-preferences-2024?_gl=1*cs727o*_ga*OTE2NTYwMDAxLjE2ODk3OTEzNTc.*_ga_XXYLHB9SXG*MTcxODExODc0NS42MC4xLjE3MTgxMTkxNDAuNjAuMC4w*_gcl_au*NTQ5NjY4NjI2LjE3MTQwNTYwMDEuMTMzMDY5NzQ1LjE3MTgwNDU5OTIuMTcxODA0NjAxMw..&_ga=2.28200628.906461788.1717954156-916560001.1689791357
 
Follow us on Instagram at: 
https://www.instagram.com/emarketer/
 
For sponsorship opportunities contact us:advertising@emarketer.com
For more information visit: 
https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-daily-how-gen-z-uses-media-lgbtq-consumer-us-hispanics-representation-ad-budgets
 
© 2024 EMARKETER
 

The Daily: Examining Nvidia’s Meteoric Rise and Can Mr. Musk's xAI Compete with OpenAI? | Jul 1, 2024

In today's episode, we discuss how Nvidia became the largest company in the world, what might slow them down, and which company is most likely to come for its AI crown. In Other News, we talk about whether Elon Musk's artificial intelligence company xAI can compete with OpenAI. Tune into the discussion with analysts Jacob Bourne and Gadjo Sevilla.
 
Follow us on Instagram at: 
https://www.instagram.com/emarketer/
 
For sponsorship opportunities contact us:advertising@emarketer.com
For more information visit: 
https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-daily-nvidia-the-largest-company-world-you-may-never-have-heard-of-musk-compete-with-openai
 
© 2024 EMARKETER